DIGITAL LIBRARY
 | JUDUL | : | PENERAPAN STAKEHOLDER MAPPING PT GARUDA INDONESIA (Persero) CABANG BANJARMASIN DALAM UPAYA MENCEGAH ISU NEGATIF |
| PENGARANG | : | M. Deny Saputra | |
| PENERBIT | : | UNIVERSITAS LAMBUNG MANGKURAT | |
| TANGGAL | : | 2019-06-28 |
ABSTRAK
Muhammad Deni Saputra, D1C114076, 2019, Penerapan Stakeholder Mapping PT Garuda Indonesia (Persero) Cabang Banjarmasin Dalam Upaya Mencegah Isu Negatif. Dibimbing oleh Novaria Maulina dan Sarwani.
Tujuan penelitian ini adalah untuk untuk menjelaskan proses penerapan stakeholder mapping metode 4 atribut PT Garuda Indonesia (Persero) Cabang Banjarmasin dalam upaya mencegah isu negatif.
Penelitian ini menggunakan pendekatan kualitatif dengan tipe deskriptif. Teknik pengumpulan data menggunakan wawancara, observasi dan dokumentasi. Teknik analisis data menggunakan analisis data kualitatif Matthew B. Miles dan A. Michael Huberman. Informan kunci dari penelitian adalah Supervisor Ticketing Garuda Indonesia cabang Banjarmasin dan Informan pendukung adalah Manager Sales & Services Garuda Indonesia cabang Banjarmasin, Sekretaris DPP ASITA Kalsel dan Konsumen Garuda Indonesia.
Hasil penelitian ini menunjukkan bahwa proses penerapan stakeholder mapping yang dilakukan oleh Garuda Indonesia cabang Banjarmasin berdasarkan metode 4 atribut yaitu terdiri dari proses identifikasi, analisis, pemetaan dan prioritas. Penerapan yang dilakukan oleh Garuda Indonesia cabang Banjarmasin berdasarkan hasil penelitian belum berjalan secara maksimal. Terdapat proses yang dilakukan belum sesuai dengan konsep metode 4 atribut yaitu proses pemetaan.
Kata Kunci : Stakeholder, Penerapan Stakeholder Mapping, Isu
ABSTRACT
Muhammad Deni Saputra, D1C114076, 2019, Implementation Stakeholder Mapping of PT Garuda Indonesia (Persero) Branch Office Banjarmasin in an Effort to Prevent Negative Issues. Supervised by Novaria Maulina and Sarwani.
The purpose of this studied was to to explained the process for implementation of the stakeholder mapping of 4 attributes method of PTGaruda Indonesia (persero) branch office banjarmasin in an effort to prevent negative issues
This researched used the qualitative approached with descriptive typed. Data was collected with interviews, observation and documentation.Data analysis techniques used qualitative data analysis of Matthew B.Miles and A. Michael Huberman.The key informant of the studied was the supervisor ticketing of Garuda Indonesia branch office Banjarmasin and supporting informants were Sales and Services Manager of Garuda Indonesia branch office Banjarmasin, ASITASecretary of South Kalimantan and consument of Garuda Indonesia
The results of this studied showed that the process of implementation of the stakeholder mapping carried out by Garuda Indonesia branch office banjarmasin based on method 4 attributes consists of the process of identification, analysis, mapping and priority. The application made by Garuda Indonesia branch office banjarmasin based on the results of the studied had not yet run its full potential. There were processes that did not yet comply with the concept of method 4 attributes was mapping process
Keywords: Stakeholder, Implementation Stakeholder Mapping, Issue.
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