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1962019618PERPUSTAKAAN FAKULTAS EKONOMI DAN BISNIS
UNIVERSITAS LAMBUNG MANGKURAT
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"MARKETING"
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MANAJEMEN STRATEGIK
Pengarang
: Ismail Solihin -
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ADVERTISING AND INTEGRATED BRAND PROMOTION 3e
Pengarang
: OGUINN -
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ANALISYS FOR MARKETING PLANNING
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: Donald R. LEHMANN -
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AZAS-AZAS MARKETING
Pengarang
: BASU SWASTHA -
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BASIC MARKETING
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: E. JEROME McCARTHY -
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Basic Marketing a gliobal Managerial Approach
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: eric n.BERKOWITZ -
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BUSINESS MARKETING (Connecting, Strategy, Relationships, and Learning)
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: F. ROBERT DWYER -
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ESSENTIAL OF MARKETING
Pengarang
: CHARLES W. LAMB -
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FINANCIAL INSTITUTIONS MARKETS A GLOBAL PERSPECTIVE
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: HAZEL J. JOHNSON -
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FORECASTING METHODS FOR MANAGEMENT
Pengarang
: SPYROS MAKRIDAKIS -
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FUNDAMENTALS OF MARKETING
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: WILLIAM J. STANTON -
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MARKETING
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: MICHAEL J. ETZEL -
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MARKETING CHANELS
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: LOU E. PELTON -
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MARKETING HOSPITALLY
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: CATHY H.C. HSU -
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MARKETING MANAGEMENT
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: HARPER W. BOYD -
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MARKETING MANAGEMENT AND ADMINISTRATIVE ACTION STEUART HENDERSON BRITT
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: HARPER W.BOYD,JR -
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MASTERING STRATEGI (insights from the worlds greaest leaders and thinkers)
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: JEFFREY A. RIGSBY -
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PRINCIPLES OF SERVICES MARKETING
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: ADRIAN PALMER -
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PROBLEM IN MARKETING
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: STAR,STAVEN, H -
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Problems in Marketing
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: STEPHEN A. STAR -
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RADICAL MARKETING
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: SAM HILL -
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STRATEGIC MARKETING PROBLEMS (cases and comments)
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: ROGER A. KERIN -
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STRATEGY MARKETING MANAGEMENT
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: DAVID W.CRAVES -
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THE NEXT ECONOMY ; will you know where your customers are?
Pengarang
: ELLIOTT ETTENBERG -
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